Joesephine Haeri Kim
Art Director // Director // Filmmaker



Burger King



Fire Festival Activation       


For D&AD, Burger King asked for a PR-able idea to prove the Whopper isn’t crap and is infact made with real, grilled meat.

Leveraging the memorable mayhem that was Fyre Festival, we flipped the concept to tie into BK’s brand by giving it a revamp - Whopper-style.













AD: Yours truly
CW/VO: Braylond Howard